About Us

Just Williams is a family run toy shop with stores in East Dulwich and Beckenham. We first opened our door in 2006.

We are proud to be winner of the Independent Toy Shop of the Year 2017 (and runner up 3 years previously).  This is down to our dedicated, customer focused teams and our unique range of products.   We are always looking for new and exciting toys, gadgets and art kits as well as ensuring that we have the latest must have’s.  If you cant find what you are looking for Just Ask!

A toy shop, to us, should be an Aladdin’s cave where children can touch and feel the toys – a fun place to be.

Meet The Team

Barbara

East Dulwich Manager

A whizz at gift suggestions although has a secret passion for puzzles!

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Jose

Beckenham Manager

Father of 2 boys - loves Lego and bananagrams!

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Alejandro

Bekenham

Need advice on action figures or anything Spiderman related Alejandro is your person! He also loves the Schleich dinosaurs and The Green Toys recycled range.

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Bea

Beckenham

As a mother of a daughter, Bea is great suggesting gifts for girls of all ages. Need a gift wrapping Bea is your person!

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Francesca

Beckenham

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Heather

Beckenham

A grandmother of 3, worked in a nursery so has a wide product knowledge and loves getting creative with arts and crafts. Knows the Schleich range inside out!

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Olivia

Beckenham

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Laura

East Dulwich

Our longest serving member of the team, Laura has great product knowledge for all ages.

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Lilly

East Dulwich

Lilly works with children between 3 and 8yrs, so has a wide. Enjoys games night and anything TY!

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